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Mailchimp vs Constant Contact: Which is the better email marketing service?

May 28, 2017 by Karanpreet Bindra 1 Comment

If you have reached the stage of shortlisting the top 2-3 email marketing services and confused between making the final decision between Mailchimp vs Constant Contact, here is a quick piece of summary meat from a email marketing practitioner to make things easier:

We’ll summarize the software on the parameters:

1. Size/type of business use

2. Support and interface

3.  Performance on Deliverability and Reporting

4. The 3rd fantastic alternative if you are open to one

Constant Contact

free email marketing service

Features

Constant Contact is the one of the oldest players in the market. With the age, comes the experience of providing a high delivery rate and low spam ratio.With age also comes lesser reinventions and thus a not so cool user interface. Support can be classified as average. It provides more up to 425 customizable email templates.

KPI’s and reporting data is very thorough, you can view bounces, complaints, opt-outs, CTA’s, forwards and social shares.

The Bad

There is no free version for very small-scale email marketers and beginners.

The Good

Deliverability

Pricing

Constant Contact pricing is monthly and is based on your number of email addresses ranging from $15/month for up to 500 addresses to $75/month for up to 10k. They also offer discounts for non-profits.

One line verdict

if you know exactly what you need, have a top rated designer with you and thereby not relying on templates too much, this constant contact will be better for you. Sign up here or if you take my advice, check my review below to check Mad Mimi, which is one of the neatest and robust email marketing service in the market with a free trial.

Hope this has started answering the question of Constant Contact vs Mailchimp in a way so far, more below:

MailChimp

email marketing solutionsFeatures

MailChimp again has more than 500 templates to choose from. They  recently implemented a drag and drop editor for quick, easy email layouts. Many of their templates are optimized to display on mobile devices. You also have the option of coding your email directly with HTML and inline CSS.

MailChimp uses an advanced open API and encourages other applications to integrate with it. SurveyMonkey, PayPal, FreshBooks, Google Analytics, Shopify and many more currently integrate with Mail Chimp.

They also lend performance advice by comparing your open rate with your industry average and your lists average, which is a plus. If you are looking for a free email marketing software for simply using it as a email newsletter service, this may fit the bill, but not for advanced stuff and scaling up.

The Bad

Auto responder missing. A lot of restrictions on the type of campaigns which can be done.

Pricing

They score high if you are beginner looking for a free version, which offers up to 2k subscribers and 12 k mails. MailChimp has a number of monthly plans to choose from ranging from $10/month for up to 500 subscribers to $240/month for up to 50,000 subscribers. All paid plans have an unlimited number of sends.

One line verdict

Nice clean interface, but a relatively newer kid on the block. May not be the best value for money as it is slightly expensive, the interface can get sucky at times due to forced sense of humour of the developers (it’s pretty good at times, but not always). If your key decision parameter is interface, support, ease, integration, and an option of a free version, this scores higher. But nothing can my recommendation that is to try check Mad Mimi, which is one of the neatest and robust email marketing service in the market with a free trial. It combines the best of mailchimp (with an even better interface) with the deliverability of constant contact.

Addendum:

MadMimi

 

best email marketing software

Mad Mimi is a good piece of service, tastefully developed with a lot of personal effort by a really talented silicon valley couple. Useful for creating email marketing campaigns and creating a pool of loyal customers. Must Try the interface

The Good

Mad Mimi is integrates with many other applications that will further propel your brand. A beautiful interface and great support. Surprisingly affordable. Even offers a free version for up to 2500 contacts.

Pricing

3 plans beginning FREE for 2500 contacts, followed by a PRO which is for $42 for up to 10,000 contacts. Well suited for the email marketing players with a vision of grow and expand. Also offers the cheapest Jumbo plan which supports 100k plus contacts for a nominal price.

One line verdict

One of the best players around, slick interface, fantastic customer support, great price, my personal favorite. Must try now. Highly recommended.

Let me know your views, let’s start a discussion to see other’s learning’s on this topic.

Also see:

  • Choosing the Best Email Marketing Software: 8 Email Marketing Services reviewed by a user
  • Best Email Marketing Service: Top 5 email marketing service comparision

Filed Under: Email Marketing Software, One to one comparison amongst email marketing software Tagged With: best email marketing service, best email marketing software, constant contact vs, email marketing software, mailchimp vs

Aweber vs Mailchimp: Which is the better email marketing service?

May 27, 2017 by Karanpreet Bindra 1 Comment

If you have reached the stage of shortlisting the top 2-3 email marketing service and confused between making the final decision between Aweber vs Mailchimp, here is a quick piece of summary meat from an email marketing practitioner to make things easier:

We’ll summarize the software on the parameters:

1. Size/type of business use

2. Support and interface

3.  Performance on Deliverability and Reporting

4. The 3rd fantastic alternative if you are open to one

 

AWeber

Best Email Marketing Services

Features

AWeber has more than 150 email marketing templates to choose from. It integrates with WordPress, PayPal, Eventbrite and a few others. AWeber also allows you to quickly segment your lists by subscriber opens or clicks, location, and even what pages subscribers visited on your website.

The Good

Known to handle big volumes easily, good for professional digital marketers who would be able to create great email marketing solutions out of this . This provider has an option for custom HTML and also allows you to add attachments to your email. Ideal for bulk email marketing campaigns.

The Bad

No free trial (although $1 won’t hurt). No image hosting (Edit: now free unlimited hosting).

Pricing

AWeber offers a variety of pricing options, but their monthly plans range from $19/month for up to 500 subscribers to $149/month for up to 25,000 subscribers. If you want to send an email blast to more users than that, just ask for a custom quote.

One Line Verdict

Best solution if the quality of delivery and ease of handling huge volumes is important for you Perfect solution for visionary entrepreneurs and companies who expect to scale up thier business pretty soon. The interface may not be as slick, but in terms of performance there is no question of mailchimp even coming close . Sign up here

Hope this has started answering the question of   Mailchimp vs Aweber in a way so far, more below:

 

MailChimp

email marketing solutions

Features

MailChimp again has more than 500 templates to choose from. They  recently implemented a drag and drop editor for quick, easy email layouts. Many of their templates are optimized to display on mobile devices. You also have the option of coding your email directly with HTML and inline CSS.

MailChimp uses an advanced open API and encourages other applications to integrate with it. SurveyMonkey, PayPal, FreshBooks, Google Analytics, Shopify and many more currently integrate with Mail Chimp.

They also lend performance advice by comparing your open rate with your industry average and your lists average, which is a plus. If you are looking for a free email marketing software for simply using it as a email newsletter service, this may fit the bill, but not for advanced stuff and scaling up.

The Bad

Auto responder missing. A lot of restrictions on the type of campaigns which can be done.

Pricing

They score high if you are beginner looking for a free version, which offers up to 2k subscribers and 12 k mails. MailChimp has a number of monthly plans to choose from ranging from $10/month for up to 500 subscribers to $240/month for up to 50,000 subscribers. All paid plans have an unlimited number of sends.

One line verdict

Nice clean interface, but a relatively newer kid on the block. May not be the best value for money as it is slightly expensive, the interface can get sucky at times due to forced sense of humour of the developers (it’s pretty good at times, but not always). If your key decision parameter is interface, support, ease, integration, and an option of a free version, this scores higher. But nothing can my recommendation that is to try check Mad Mimi, which is one of the neatest and robust email marketing service in the market with a free trial. It combines the best of mailchimp (with an even better interface) with the deliverability of aweber.

 

Addendum:

 

MadMimi

best email marketing software

Mad Mimi is a good piece of service, tastefully developed with a lot of personal effort by a really talented silicon valley couple. Useful for creating email marketing campaigns and creating a pool of loyal customers. Must Try the interface

The Good

Mad Mimi is integrates with many other applications that will further propel your brand. A beautiful interface and great support. Surprisingly affordable. Even offers a free version for up to 2500 contacts.

Pricing

3 plans beginning FREE for 2500 contacts, followed by a PRO which is for $42 for up to 10,000 contacts. Well suited for the email marketing players with a vision of grow and expand. Also offers the cheapest Jumbo plan which supports 100k plus contacts for a nominal price.

One line verdict

One of the best players around, slick interface, fantastic customer support, great price, my personal favorite. Must try now if huge volumes is not a core requirement for you right now. Highly recommended.

Let me know your views, let’s start a discussion to see other’s learning’s on this topic.

Also see:

  • Choosing the Best Email Marketing Software: 8 Email Marketing Services reviewed by a user
  • Best Email Marketing Service: Top 5 email marketing service comparision

Filed Under: Email Marketing Software, One to one comparison amongst email marketing software Tagged With: aweber vs, best email marketing service, best email marketing software, email marketing software, mailchimp vs

Best Email Marketing Service: Top 5 email marketing service comparision

May 22, 2017 by Karanpreet Bindra 1 Comment

The search for finding the best email marketing service for YOU is definitely not easy as there are a multitude of options for every budget and every feature set. Here’s a quick round up of email marketing services in the market, after having gone through the process myself.

A broad look at the kind of people who can benefit from a cloud based email marketing tool:

  1. Savvy Entrepreneurs who would like to build a profitable relationship with the existing base of customers, looking at leaving no opportunity to delight the consumers.
  2. Marketers at medium and large companies trying to do the same, exploring more efficient options than hiring an agency and paying 5-15 times lesser. More savings is equal to more earnings.
  3. Digital marketers and agencies looking at acquiring new leads/customers for themselves and their clients.

I’ll be comparing ActiveCampaign, Aweber, Infusionsoft, MailChimp and Madmimi with a summary here These are the most actively used and successful players while there are a dozen more smaller players not worth mentioning here.

For those wanting to get into the basics of email marketing may see this, or a good email design strategy for an email blast here. Now coming down to the best email marketing services review:

1. AWeber

Best Email Marketing Services

Features

AWeber has more than 150 email marketing templates to choose from. It integrates with WordPress, PayPal, Eventbrite and a few others. AWeber also allows you to quickly segment your lists by subscriber opens or clicks, location, and even what pages subscribers visited on your website.

The Good

Known to handle big volumes easily, good for professional digital marketers who would be able to create great email marketing solutions out of this . This provider has an option for custom HTML and also allows you to add attachments to your email. Ideal for bulk email marketing campaigns.

The Bad

No free trial (although $1 won’t hurt). No image hosting (Edit: now free unlimited hosting). No ability to forward a message to a friend. Not integrated with Google Analytics. (Edit: Since this posts, almost all the negatives are converted to positive or neutral)

Pricing

AWeber offers a variety of pricing options, but their monthly plans range from $19/month for up to 500 subscribers to $149/month for up to 25,000 subscribers. If you want to send an email blast to more users than that, just ask for a custom quote.

One Line Verdict

Best service for individual digital marketers into as well email marketing agencies handling multiple accounts and mass email marketing. Try here

 

2. Active Campaign

Email Blast
Active Campaign

Active Campaign is the surprise guy in the market, it literally has everything that is needed and is probably providing best email marketing services in the market.

The Good

Fantastic integration with CRM services like Salesforce.com and many others. Customer service and support is quick and useful. They can even custom design templates for your business at a nominal price. Reporting is comprehensive from the open rates, link opens, email client and the best part is geographical reporting of the campaign opens.

They also have a feature Erja at an additional with which the entire database’s social media profiling and segmentation can be done for creating razor sharp targeted campaigns.

The Bad

Doesn’t offer a direct copying of the campaign from a zip file. But that’s hardly a deterrent.

One Line Verdict

A must try for small business owners as well those looking at doing b2b email marketing, who would want to get into the depth of their customer’s digital behavior and try sharp segmented campaigns!

 

3. InfusionSoft

e-mail marketing

 

Features

InfusionSoft combines CRM, email and social marketing, and e-commerce services. It is most known for it’s easy ability to segment subscribers by activity to help you send very targeted emails. They also provide detailed customer records so you can see what emails were sent to who and which actions your subscribers took. I can cover this not just under my email marketing blog but even in later posts under marketing automation.

The Good

A total solution, not limited to email marketing only but a good way to automate the sales and marketing departments of SME’s and statups. One can create email marketing best practices by using this services. Must try this before making the final decision.

The Bad

Not as user-friendly as its competitors, expect a learning curve, but that’s there with everything great (like wordpress). But it will surely grow on you.

Pricing

InfusionSoft has three tiers of pricing starting at $199/month for 5,000 contacts/500,000 emails. Their premier pricing is $499/month for 100,000 contacts/500,000 emails.

One line verdict

If you are startup, and looking to scale up soon with a scalable marketing automation with full seriousness, this is the tool to go ahead with, at least a must try

 

4. MadMimi

email marketing services

Mad Mimi is a good piece of software, tastefully developed with a lot of personal effort by a really talented silicon valley couple. Useful for creating email marketing campaigns and creating a pool of loyal customers. Must Try the interface

The Good

Mad Mimi is integrates with many other applications that will further propel your brand. Surprisingly affordable.

The Bad

Complete creative control can be daunting and is not for everyone

Pricing

Starts at$10 a month for up to 500 contacts.

One line verdict

One of the best players around, slick interface, fantastic customer support, great price, my personal favorite. Must try now. Highly recommended.

 

5. MailChimp

 

email marketing comapanies

Features

MailChimp again has more than 500 templates to choose from. They  recently implemented a drag and drop editor for quick, easy email layouts. Many of their templates are optimized to display on mobile devices. You also have the option of coding your email directly with HTML and inline CSS.

MailChimp uses an advanced open API and encourages other applications to integrate with it. SurveyMonkey, PayPal, FreshBooks, Google Analytics, Shopify and many more currently integrate with Mail Chimp.

They also lend performance advice by comparing your open rate with your industry average and your lists average, which is a plus. If you are looking for a free email marketing software for simply using it as a email newsletter services, this may fit the bill, but not for advanced stuff and scaling up.

The Bad

MailChimp does not allow you to send one campaign to multiple subscriber lists.  Also, a big drawback is the inability to send auto-responder campaigns which is the present and future of email marketing services.

Pricing

They score high if you are beginner looking for a free version, which offers up to 2k subscribers and 12 k mails. MailChimp has a number of monthly plans to choose from ranging from $10/month for up to 500 subscribers to $240/month for up to 50,000 subscribers. All paid plans have an unlimited number of sends.

One line verdict

Nice clean interface, known brand, but may not be the best value for money as it is slightly expensive, the interface can get sucky at times due to forced sense of humour of the developers (it’s pretty good at times, but not always), auto responders missing in the system yet.

Not in my top 3!. Go try amongst these basis your fitment  ActiveCampaign, Aweber or Madmimi

 

In a Nutshell, to find the best email marketing services for you, I suggest choose 2 or items from the list, register and try for it yourself right away. And then make a decision for yourself within a week.

free email marketing

Happy Decision making Smile, just remember that the faster you start the better, there are people out there waiting to be your customers, and there are your customers out there waiting to be your loyal customers forever.

So which email marketing service is your favorite? You may also check out a detailed comparison of 9 best email marketing software here. Know of another good one that’s not listed here? Give us the details in the comments!

Ciao!

Filed Under: Email Marketing Software Tagged With: aweber vs, best email marketing service, best email marketing software, email marketing services, email marketing solutions

Aweber review – Is it the right email marketing software for you?

February 19, 2017 by Karanpreet Bindra Leave a Comment

email marketing software review - aweberHave you reached the stage where you have to take the call to decide the email marketing software or service for your venture, agency or organisation?

First of all, kudos on exploring aweber, as it one of the leaders in the space of software as a service for email marketing and autoresponders.

Autoresponders and sharply targeted emailers are a powerful marketing tool to grow your base and business by delighting your customers.

Aweber Review

As one of the leaders in the market, Aweber is definitely a good pick, but, as we say in marketing and business, it depends upon your ‘objective’. So, a few scenarios below:

You are:

1. An entrepreneur scaling up your business rapidly:

Yes, aweber is the right choice for you if you are on a fast growth mode. Aweber has loads of experience and very high end technology that ensures delivery rates are amongst highest in the industry. You’ll need great customer service in your expansion and aweber will be there for you through their expert customer support. The pricing is a bit high but then you care more for stability and experience than thinking about 1-2 extra dollars per month. heir mobile app would be handy while being on the go. Go for it, see their feature set to make your final call now.

2. An entrepreneur starting up your first online venture:

Great to know you are embarking on the journey. Everything is great about aweber, but I suggest Mad Mimi would be a better solution for you at this stage as it even offers a free plan and a great customer service to help you explore better.

3. A digital marketer with a few clients on board:

Good match. It is a scalable and reliable service proving easy to read and shareable analytics. Their mobile app would be handy while being on the go. Go for it, see their feature set to make your final call now.

4. A digital marketing agency with a lot of clients on board:

Good match. Aweber is present and future ready for your needs. Can handle huge volumes easily and provides expert customer support while giving easy to read reports for client perusal as well as sharing in presentations. The mobile app will be handy too. Go for it, see their feature set to make your final call now.

5. A not-for-profit/ NGO

While no one can deny Aweber’s features will be useful for you, I suggest you go for a free 60 day trial of Constant Contact and make use of their special pricing for Not For Profit organizations and NGOs.

See the  summary below and please leave a comment with your rating so that others can benefit from it. Good luck for accomplishing your objectives.

Filed Under: Email Marketing Software, Individual Reviews for Email Marketing Services Tagged With: autoresponders 2015, aweber review, best email marketing software, digital marketing, email marketing services review, emtrepreneurs, marketing automation software 2015, startups

Choosing the Best Email Marketing Software: 7 Email Marketing Services reviewed by a user

February 14, 2017 by Karanpreet Bindra 20 Comments

The search for finding the best email marketing service for YOU is definitely not easy as there are a multitude of options for every budget and every feature set. Here’s a quick round up of email marketing services in the market, after having gone through the process myself.

A broad look at the kind of people who can benefit from a cloud based email marketing tool:

  1. Savvy Entrepreneurs who would like to build a profitable relationship with the existing base of customers, looking at leaving no opportunity to delight the consumers.
  2. Marketers at medium and large companies trying to do the same, exploring more efficient options than hiring an agency and paying 5-15 times lesser. More savings is equal to more earnings.
  3. Digital marketers and agencies looking at acquiring new leads/customers for themselves and their clients.

I’ll be comparing ActiveCampaign, Aweber, Infusionsoft, MailChimp and Madmimi with a summary here These are the most actively used and successful players while there are a dozen more smaller players not worth mentioning here.

For those wanting to get into the basics of email marketing may see this, or a good email design strategy for an email blast here. Now coming down to the best email marketing services review:

1. AWeber

Best Email Marketing Services

Features

AWeber has more than 150 email marketing templates to choose from. It integrates with WordPress, PayPal, Eventbrite and a few others. AWeber also allows you to quickly segment your lists by subscriber opens or clicks, location, and even what pages subscribers visited on your website.

The Good

Known to handle big volumes easily, good for professional digital marketers who would be able to create great email marketing solutions out of this . This provider has an option for custom HTML and also allows you to add attachments to your email. Ideal for bulk email marketing campaigns.

The Bad

No free trial (although $1 won’t hurt). No image hosting (Edit: now free unlimited hosting). No ability to forward a message to a friend. Not integrated with Google Analytics. (Edit: Since this posts, almost all the negatives are converted to positive or neutral)

Pricing

AWeber offers a variety of pricing options, but their monthly plans range from $19/month for up to 500 subscribers to $149/month for up to 25,000 subscribers. If you want to send an email blast to more users than that, just ask for a custom quote.

One Line Verdict

Best service for individual digital marketers into as well email marketing agencies handling multiple accounts and mass email marketing. Try here

 

2. Active Campaign

Email Blast
Active Campaign

Active Campaign is the surprise guy in the market, it literally has everything that is needed and is probably providing best email marketing services in the market.

The Good

Fantastic integration with CRM services like Salesforce.com and many others. Customer service and support is quick and useful. They can even custom design templates for your business at a nominal price. Reporting is comprehensive from the open rates, link opens, email client and the best part is geographical reporting of the campaign opens.

They also have a feature Erja at an additional with which the entire database’s social media profiling and segmentation can be done for creating razor sharp targeted campaigns.

The Bad

Doesn’t offer a direct copying of the campaign from a zip file. But that’s hardly a deterrent.

One Line Verdict

A must try for small business owners as well those looking at doing b2b email marketing, who would want to get into the depth of their customer’s digital behavior and try sharp segmented campaigns!

 

3. InfusionSoft

e-mail marketing

 

Features

InfusionSoft combines CRM, email and social marketing, and e-commerce services. It is most known for it’s easy ability to segment subscribers by activity to help you send very targeted emails. They also provide detailed customer records so you can see what emails were sent to who and which actions your subscribers took. I can cover this not just under my email marketing blog but even in later posts under marketing automation.

The Good

A total solution, not limited to email marketing only but a good way to automate the sales and marketing departments of SME’s and statups. One can create email marketing best practices by using this services. Must try this before making the final decision.

The Bad

Not as user-friendly as its competitors, expect a learning curve, but that’s there with everything great (like wordpress). But it will surely grow on you.

Pricing

InfusionSoft has three tiers of pricing starting at $199/month for 5,000 contacts/500,000 emails. Their premier pricing is $499/month for 100,000 contacts/500,000 emails.

One line verdict

If you are startup, and looking to scale up soon with a scalable marketing automation with full seriousness, this is the tool to go ahead with, at least a must try

 

4. MadMimi

email marketing services

Mad Mimi is a good piece of software, tastefully developed with a lot of personal effort by a really talented silicon valley couple. Useful for creating email marketing campaigns and creating a pool of loyal customers. Must Try the interface

The Good

Mad Mimi is integrates with many other applications that will further propel your brand. Surprisingly affordable.

The Bad

Complete creative control can be daunting and is not for everyone

Pricing

Starts at$10 a month for up to 500 contacts.

One line verdict

One of the best players around, slick interface, fantastic customer support, great price, my personal favorite. Must try now. Highly recommended.

 

5. MailChimp

 

email marketing comapanies

Features

MailChimp again has more than 500 templates to choose from. They  recently implemented a drag and drop editor for quick, easy email layouts. Many of their templates are optimized to display on mobile devices. You also have the option of coding your email directly with HTML and inline CSS.

MailChimp uses an advanced open API and encourages other applications to integrate with it. SurveyMonkey, PayPal, FreshBooks, Google Analytics, Shopify and many more currently integrate with Mail Chimp.

They also lend performance advice by comparing your open rate with your industry average and your lists average, which is a plus. If you are looking for a free email marketing software for simply using it as a email newsletter services, this may fit the bill, but not for advanced stuff and scaling up.

The Bad

MailChimp does not allow you to send one campaign to multiple subscriber lists.  Also, a big drawback is the inability to send auto-responder campaigns which is the present and future of email marketing services.

Pricing

They score high if you are beginner looking for a free version, which offers up to 2k subscribers and 12 k mails. MailChimp has a number of monthly plans to choose from ranging from $10/month for up to 500 subscribers to $240/month for up to 50,000 subscribers. All paid plans have an unlimited number of sends.

One line verdict

Nice clean interface, known brand, but may not be the best value for money as it is slightly expensive, the interface can get sucky at times due to forced sense of humour of the developers (it’s pretty good at times, but not always), auto responders missing in the system yet.

Not in my top 3!. Go try amongst these basis your fitment  ActiveCampaign, Aweber or Madmimi

 

In a Nutshell, to find the best email marketing services for you, I suggest choose 2 or items from the list, register and try for it yourself right away. And then make a decision for yourself within a week.

free email marketing

Happy Decision making Smile, just remember that the faster you start the better, there are people out there waiting to be your customers, and there are your customers out there waiting to be your loyal customers forever.

So which email marketing service is your favorite? You may also check out a detailed comparison of 9 best email marketing software here. Know of another good one that’s not listed here? Give us the details in the comments!

Ciao!

Filed Under: Email Marketing Software Tagged With: best email marketing service, best email marketing software, bulk email marketing, email blast, email marketing blog

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