Where Marketing Theory Meets Practical Experience


Bribes Are My Business

My education background is an engineering undergraduate degree from Georgia Tech and a master’s in finance from Georgia State University. For some bizarre reason, I developed an affinity for the marketing world after I completed two degrees that required heavy analytical effort. Maybe it was a matter of that which you most want to avoid, you most want to overcome (what does Confucius say about this…?).

Bribes Are Good

“Whatever term you use to describe it, the truth remains that everybody loves a bribe.”
- Jay Conrad Levinson

Anyway, I’m in the business of bribes. Not the illegal kind, but the legal bribes. In Jay Conrad Levinson’s book Guerrilla Marketing Excellence: The Fifty Golden Rules for Small-Business Success, Golden Rule #19 discusses the use of bribes: “Whatever term you use to describe it, the truth remains that everybody loves a bribe.”

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