Where Marketing Theory Meets Practical Experience


Archive for the 'General' Category

Blog Rush - Neat New Blog Marketing Tool

Thursday, September 20th, 2007

In the right column of this Website is a box that reads “From The Blogosphere.” I ran into this while reading Drew McLellan’s blog on writing skills.
It LOOKS like a slick little tool. Whatever articles I post on ThePracticalMarketer.com will get fed into other blogs who also subscribe to BlogRush. This will […]

Thoughts For Food Category

Saturday, September 1st, 2007

I have a category for blog posts titled “Thoughts for Food.” Yes, I KNOW the age-old colloquialism is supposed to be “Food for Thought.” But, this is my thinking on it:
1) “Food for Thought” is actually pretty meaningless if you stop to think about it. Normal food ingested into the body always […]

Which Is More Important: The Sales Team or The Marketing Team?

Wednesday, August 15th, 2007

After nearly 5 years in business for myself, I now know that if you can figure out the right way to market, the sales process is a darned breeze. Too bad that, of all the money I spent on “how-to-sell” books, I don’t recall a single one of them ever pointing-out how much easier […]